On January 18, a panel discussion "From Protecting Ukraine’s Cultural Heritage to Promoting Investment Advantages Globally" with the participation of Google and Netflix will be held at Ukrainian House in Davos

On Wednesday, January 18, at 11:00 a.m. Kyiv time (10:00 UTC), a panel discussion “From Protecting Ukraine’s Cultural Heritage to Promoting Investment Advantages Globally” will be held at Ukrainian House in Davos.

 Participants of the discussion:

  • Oleksandr Tkachenko (Via Video Link), Minister of Culture and Information Policy of Ukraine
  • Oleksandr Gryban, Deputy Minister of Economy of Ukraine
  • Simonas Kairys, Minister of Culture of the Republic of Lithuania
  • Marta Poslad, Director, CEE & Transatlantic Public Policy, Google
  • Alex Long, Director for Public Policy, Opportunity Territories, EMEA, Netflix

Moderator: Anastasia Bondar, Deputy Minister of Culture and Information Policy of Ukraine

 This 60-minute sit down will shine the spotlight on Ukraine’s efforts to preserve its rich cultural heritage, despite historic sites being targeted mercilessly and systematically destroyed since the onset of this full-fledged war, while also using media and outreach to both galvanize support for Ukraine as well as send a global message that Ukraine is open for business.

Davos participants will learn more about the groundbreaking partnership announced at the Cannes Lions International Festival of Creativity in June 2022 between WPP and the Ukrainian government to attract investment into Ukraine and help rebuild its economy.

Panelists will also highlight the importance of promoting Ukrainian creative and cultural industries worldwide, creating Ukrainian digital content, Google Arts and Culture initiative “Ukraine is Here” and Ukrainian production experience with Netflix.

For reference

Ukrainian House in Davos is located at Promenade 59 in Davos, Switzerland, It will open its doors on Monday, January 16th from 5 pm through 10 pm on Thursday, January 19th.